Witzzy | Data Pipelines & Bi-Directional Sync
Developer Documentation

System-to-System.
Zero-Drift Synchronization.

When operating side-by-side with your internal sales floor, data parity is non-negotiable. Explore how the Witzzy API handles real-time ingestion, strictly-paced cadence queueing, and fault-tolerant bi-directional state synchronization.

Phase 01 // Secure Ingestion

Real-Time Allocation &
Idempotent Operations.

Integration begins with a highly secure, RESTful POST request from your CRM to the Witzzy endpoint. A lead is not blindly dialed; it passes through an instantaneous pre-flight validation matrix.

Protection against Double-Dialing: To prevent compliance risks from client-side network glitches, our ingestion endpoint is strictly idempotent. By requiring a unique client_ref_id, if your system accidentally transmits the same lead payload multiple times, Witzzy safely ignores the duplicates.

POST /v1/leads/ingest
{
"client_ref_id": "LD-9938-XYZ", // Idempotency Key
"contact": {
"first_name": "Michael",
"phone": "+13125550199"
}
}

/// PRE-FLIGHT VALIDATION ///
ATTEMPT 1: 201 CREATED (VALID)
ATTEMPT 2: 204 NO CONTENT (DUPLICATE IGNORED)

Cadence Queue Engine

Floor Cap: 4/5 Active Transfers
LD-9938-XYZ CST • Immediate
DIALING NOW
LD-9939-ABC PST • Curfew
PAUSED (06:00 Local)
LD-9940-DEF EST • Pacing Limit
QUEUED (Awaiting Agent)
Phase 02 // Orchestration

Dynamic Pacing &
Floor Protection.

Once validated, leads are injected into our Cadence Engine. The engine orchestrates dial attempts based on strictly defined campaign rules, mapping every dial strictly to the lead's legal local timezone.

Concurrency Shock Absorber: You can define maximum live-transfer concurrency limits via the API (e.g., "Max 5 active transfers"). If you push 10,000 leads to Witzzy at 9:00 AM, our engine acts as a shock absorber. It will only dial when your human floor has the capacity to accept the bridged call, preventing queue abandonment and crushed reps.

Phase 03 // State Synchronization

Bi-Directional State Sync.
Event-Driven Integration.

Achieving operational excellence when running parallel contact systems requires perfect data harmony. You need absolute certainty that a lead your team just converted isn't called again, and that opt-out requests are instantly respected across all channels.

Scenario A: Multi-Channel Opt-Out

Lead requests opt-out via Voice, SMS, or Email.

1 AI detects opt-out intent (e.g., "Take me off your list" on a call, or "STOP" via SMS).
2 Lead globally scrubbed from all cadence channels instantly (Zero compliance risk).
3 POST Webhook -> Your CRM (Update status so your agents know to stop).

Scenario B: Custom Event Post-Backs

Your CRM syncs Conversions, DNCs, or Reconnects.

1 Your human agent converts a lead, flags it as DNC, or requests a redial/reconnect.
2 Your CRM POSTs payload -> Witzzy /v1/lead/update
3 Witzzy autonomously halts cadence (for Wins/DNC) or schedules a reconnect dial.

Fault-Tolerant Webhook Retry Logic

What if your CRM goes offline for 10 minutes? Witzzy guarantees state delivery using Exponential Backoff (retrying at 1m, 5m, 1h intervals) and a Dead-Letter Queue. No conversion or DNC state change is ever lost to the void.

STATUS: 503 -> SCHEDULED RETRY
Phase 04 // Live Transfer

Instant SIP/DID Routing
to Your Sales Floor.

Witzzy is not just a qualification engine; it is a live-transfer hub. When an autonomous AI agent qualifies a lead based on your logic parameters, the system executes an instantaneous SIP transfer.

Qualified leads are immediately conferenced and bridged to your selected Direct Inward Dialing (DID) number. Whether passing the caller to a frontline sales team, an inbound queue, or a specialized back-office closer, the handoff is utterly seamless to the consumer.

The Audio Bridge Architecture

Witzzy AI Agent
Bridging
Partner Floor (DID)
POST /v1/admin/retention-policy
{
"compliance_framework": "SOC2_STRICT",
"data_retention": {
"lead_ttl_days": 30,
"pii_redaction": "immediate_post_cadence",
"crypto_shredding": true
}
}

/// AUTOMATED CRON: TTL EXPIRED ///
> EXECUTING CRYPTOSHREDDING...
> SUCCESS: 4,021 PII RECORDS PERMANENTLY PURGED.
Phase 05 // Security & Lifecycle

Zero-Trust Architecture &
Cryptoshredding.

Enterprise liability requires absolute control over data residency and lifecycle. Witzzy operates on a strict Zero-Trust architecture. All endpoints require OAuth 2.0 / Bearer Token authorization, with payloads encrypted in transit (TLS 1.3) and at rest (AES-256).

Automated PII Purging: You control the Time-To-Live (TTL) of your own data. Through the API, you can configure automatic "Cryptoshredding." The moment a lead finishes its cadence, or hits its 30-day expiration date, all Personally Identifiable Information (PII) is permanently and irreversibly purged from our databases.

Phase 06 // Development Environment

Never Test in Production.
The Sandbox Engine.

We know that engineering teams despise testing webhooks with live telecom traffic. To ensure your integration is completely bulletproof before going live, we provide full access to the Witzzy Developer Sandbox.

In the Sandbox, your engineers can safely push synthetic leads, trigger simulated AI opt-outs, test DNC webhooks, and monitor payload delivery logs in real-time. You achieve 100% confidence in your data pipeline without spending a single dollar on live calls or risking your actual consumer data.

Sandbox Terminal
user@dev-machine:~$ witzzy simulate --event opt_out --lead LD-9938-XYZ
> Initializing Sandbox Environment...
> Triggering simulated Voice AI opt-out...
> Emitting POST webhook to https://client.crm/webhook/dnc...
Payload: {"lead_id":"LD-9938-XYZ", "status":"DNC_REQUESTED"}
> Received 200 OK from client endpoint.
✅ Integration Test Passed. State synchronized successfully.

Explore the API Docs.
Integrate with confidence.

Protect your compliance boundaries and keep your CRM perfectly synced. Book a technical discovery call with our deployment engineers to review our webhook documentation and data payload structures.

Talk to an Engineer
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